Meta opens up its Muse AI model for developers to build into gadgets

Meta is releasing its Muse artificial intelligence technology for outside developers to use, with the stated goal of seeing it embedded into a wide range of consumer devices beyond Meta's own products, according to TechCrunch.

The move signals an attempt by Meta to extend the reach of its AI systems into hardware made by third parties, rather than keeping the technology confined to its own apps and devices. By giving away the underlying code, the company is positioning Muse as a kind of shared building block that other manufacturers could adopt for their own smart products.

From televisions to everyday objects

According to the report, Meta's ambitions for Muse extend well beyond flagship devices such as televisions, with the company suggesting the technology could eventually find its way into much smaller, everyday gadgets as well. The approach mirrors a broader industry trend of AI developers trying to seed their models as widely as possible across the consumer electronics ecosystem, in the hope that broad adoption translates into influence over how AI features are built into future hardware.

Offering the code for free lowers the barrier for hardware makers who might otherwise lack the resources to develop comparable AI capabilities in-house. It could also help Meta compete with other large technology companies that are racing to get their own AI systems embedded across the device landscape.

The report did not specify a timeline for when devices built on the released Muse code might reach consumers, or which manufacturers, if any, have committed to using it.