Visa Expands Data Offering for Blockchain Lenders Amid Stablecoin Card Demand

Visa is expanding its data offering aimed at blockchain lenders, the company told CNBC, as demand for stablecoin-linked cards continues to rise.

According to CNBC, Visa is introducing a new program designed to help issuers of stablecoin-linked cards access loans, marking a further step in the payments company's push into blockchain-powered financial services.

The move comes as stablecoins — digital tokens typically pegged to fiat currencies such as the US dollar — have gained traction among consumers and businesses seeking faster, blockchain-based payment options. Cards linked to stablecoins allow holders to spend digital assets at merchants that accept traditional card networks.

Visa has been increasingly active in the crypto and blockchain space in recent years, exploring ways to bridge traditional payment infrastructure with digital asset ecosystems. The expanded data offering is intended to support lenders that work with issuers of these stablecoin-linked cards, according to the company's statement to CNBC.

Details on the scale of the program, specific partners involved, or a timeline for rollout were not immediately available. CNBC's report did not specify additional financial terms or the identities of blockchain lenders expected to participate.

The development reflects a broader trend of established financial companies deepening ties with blockchain-based payment products as consumer and institutional interest in stablecoins has grown.