BBC Sport's Digital Revamp Raises Questions About the Corporation's Purpose
Staff reportedly worry a shift toward digital content could pull the BBC toward a commercial model built around football, at the expense of minority sports and older viewers.
The BBC's digital revamp of its sports coverage has raised broader questions about the purpose of the public broadcaster, according to a report by The Guardian.
Some staff are said to fear that the corporation's evolving digital approach could pull the BBC toward a more commercial model centered on football, potentially leaving minority sports and older television viewers behind, the report said.
The Guardian cited a recent sit-down interview the BBC conducted with England captain Harry Kane as an example of the shift, noting that in previous years such an interview would more likely have been produced as a straightforward television news package about tournament chances or club form rather than in the newer digital-first format the corporation used this time.
The report did not provide further detail on specific changes to staffing or programming, or an official response from BBC management to the internal concerns described.
Sources
- BBC Sport’s digital revamp poses wider questions about purpose of the corporation — The Guardian — World
EGazette summarizes reporting from multiple sources; follow the links for the originals.
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